Days Brewing
What will you do with your days?
Beer. It’s the world’s oldest social network and brings people together better than anything else. Days felt that beer was losing its relevance and wanted to create something fit for modern mindsets, that offers all those “beer moments” without the side effects. It’s brewed to pair with you and your lifestyle. That’s why they call it Beer for Doing and we are fully onboard.
Client
Days BrewingWebsite
daysbrewing.comServices
UX/UI, Landing Page Optimisation, Shopify development,
How we delivered positive results
The Days team approached us seeking creative web design and development optimization support. Days needed to make internal business decisions that would ultimately influence changes in the customer buying experience. We were tasked with implementing a user experience (UX) that would positively impact the Average Order Value (AOV) without any negative conversion effects.
Our Approach: Shopify Landing Page Optimisation
We utilised tactical UX psychological design triggers, coupled with a touch of brand positioning magic, to enhance the overall shopping experience.
Before VS After
Resulting in 26% Average Order Value increase
Before VS After
Resulting in 26% Average Order Value increase
Aidan - Growth Marketing Manager
Thanks to Eleven, our average order value increased by a good margin, which positively impacted the business. The team’s project management was great, too. They communicated closely with us and were great at receiving feedback. They were also highly responsive to queries.
Cart drawer optimisation
Our support for conversion extended beyond the product landing page.
The sale is not won once a customer adds a product to their cart; there's more work to be done. This is where the new and improved cart drawer comes into play for Days Brewing. We designed and delivered a shipping threshold visualisation that not only informed but also supported an increase in AOV. This optimisation was particularly impressive, considering the added cost of the product and the introduction of a shipping threshold that wasn't there before. It validated the success of our process and application, evident in the positive Month-over-Month (+MOM) results.