Branding, strategy and Shopify eCommerce thoughts.
Insight and learnings from an award winning agency with some ramblings thrown in for good measure. .
![Is your user experience positively unforgettable?](https://images.squarespace-cdn.com/content/v1/5ed8ff478f11346fbae94fac/1682417878925-UY8JVBF4Q1I9Q0YG0JKY/Domain-Image.png)
Is your user experience positively unforgettable?
Learn how to increase conversions and customer retention with effective web design and branding for your Shopify e-commerce store.
![BrewDog - B-Corp, Bye-Bye 👋](https://images.squarespace-cdn.com/content/v1/5ed8ff478f11346fbae94fac/8758446e-252b-4f4f-9591-193deaf69636/2018-B-Corp-wTag-Black-M.jpg)
BrewDog - B-Corp, Bye-Bye 👋
The is written not to throw more tinder on the BrewDog bonfire, that will burn pretty well on its own, but for 2 other reasons that I feel are important to highlight..
![Connect with your audience. Drive sales online.](https://images.squarespace-cdn.com/content/v1/5ed8ff478f11346fbae94fac/ad91ff42-64c9-480c-a400-6fd3da1a2678/Sheep.jpg)
Connect with your audience. Drive sales online.
Connection. Intangible, sometimes elusive and absolutely crucial. Connecting your audience to your brand could mean the difference between success and failure.
![The psychology of buying and how it affects eCommerce](https://images.squarespace-cdn.com/content/v1/5ed8ff478f11346fbae94fac/1664465241280-7DSW51N57L9V15GR2MMR/Framning.jpg)
The psychology of buying and how it affects eCommerce
What makes you buy something?
Think you buy something just because you like it? Think again.