Branding, strategy and Shopify eCommerce thoughts.
Insight and learnings from an award winning agency with some ramblings thrown in for good measure. .
Innovate or imitate? The critical choice for emerging brands
Canβt quite seem to nail down what you makes you different? πMaybe itβs not a case of what you are, but whether you should innovate on or imitate other successful brands.
People & Planet friendly Shopify Apps
Making sales with purpose? Here are our top tips for how Shopify apps can help power up your website.
BrewDog - B-Corp, Bye-Bye π
The is written not to throw more tinder on the BrewDog bonfire, that will burn pretty well on its own, but for 2 other reasons that I feel are important to highlight..
Sales with purpose
These brands are leading with a creative idea driven by their brand purpose, vision and mission, and we at Eleven applaud them πβ.
Connect with your audience. Drive sales online.
Connection. Intangible, sometimes elusive and absolutely crucial. Connecting your audience to your brand could mean the difference between success and failure.
The psychology of buying and how it affects eCommerce
What makes you buy something?
Think you buy something just because you like it? Think again.
Make your brand impression & stand out from the e-commerce, direct to consumer crowd.
D2C competition is fierce. So, what should you focus on to get sales? Your brand.